The Ultimate Beer Lovers Cookbook: More Than 400 Recipes That All Use Beer

Looking forward to camping, hiking, and making some great recipes from this:

Amazon.com: The Ultimate Beer Lovers Cookbook: More Than 400 Recipes That All Use Beer: John Schlimm: Books.

Episode #33 Finding The Hook For A New Business Part 1

July 3, 2009 by James  
Filed under Audio, Drink And Grow Rich, Podcast

A special episode from the Erickson Marketing compound. We finish off a six pack and 2 large pizzas in no time.

Also, Jason Monogold joins us all the way from the Virgin Islands to talk about one of his new ventures and the need to find a hook to differentiate himself and create a big buzz around his new project.

On a side note, if you haven’t used the online ordering system from Dominos Pizza yet, give it a shot. I know the pizza isn’t the best, and they cut it into squares rather than slices, but the online ordering system is a lesson in managing your customers expectations and great interactive online customer service.

Links:

Top Tech Secrets: TopTechSecrets.com

Dominos Pizza: dominos.com

Episode #32 When Do Your Customers Decide To Say No?

July 2, 2009 by James  
Filed under Audio, Drink And Grow Rich, Podcast

From one of our favorite places… The RAM pub and Brewery in Salem, OR James and Jerry discuss the process that we take our customers through, and where we give them the option of saying no.

James calls these times “Customer Bridges” and goes step by step through a diagram that he created for Dental Offices that gives 6 specific bridges to get their customers to cross.

In your business, where do you create bridges that allow your customers, clients, or patietns to make decisions. Some are unavoidable, but others are completely avoidable, and could be are costing you lots of dollars!

Episode # 31 Branding Yourself and Your Business

July 1, 2009 by James  
Filed under Audio, Drink And Grow Rich, Podcast

Hey, James here…

This topic always pisses me off because Jerry always gives me great ways to promote and make my business better using my personal story and developing my personal brand.

If you aren’t telling your story in your business, you are missing out on a whole lot of fun, and a whole lot of money.

Listen closely to this one, and figure out the ways you can put more of yourself into your business.

See you soon!

Episode #30 Setting Up An Affiliate Program

June 30, 2009 by James  
Filed under Audio, Drink And Grow Rich, Podcast

This episode talkas about the basics of setting up an affiliate program, in other words,

How to get other people to sell your stuff.

The easiest way we know of is to pay them a portion of your sales when they make a recommendation.

Online, there are a few high profile, expensive methods to do this, but there  are also quite a few ways to do this without breaking the bank.

If you have a product, or service, who can you get to promote it, and what are you willing to give to get a new client, customer, or patient?

Episode #29 Frameworks and Presenting Information

June 29, 2009 by James  
Filed under Audio, Drink And Grow Rich, Podcast

We all have ideas, but we can’t always convey the importance of it to to others.

James shares a framework he learned from one of his mentors Eben Pagan. This framework takes into account 4 different learning styles that people have, and caters to them all.

Listen carefully and take good notes because this one could change the way you write, speak, or create products.

Using this framework ensures you can appeal to everyone who is into your product.

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